Press Release: Trailblaze Challenge and Herbaland

Posted by Lin Ivey on

In the next few days the forests of the E.C Manning Provincial Park, in South B.C. will be crowded with hikers supporting a strong cause; making an ill child’s wish come true. The Trailblaze Challenge is an outdoor event organized by the Make-a-Wish Foundation. The main goal of this one-day event is to raise enough funds to grant the wish of every eligible child, aged 3 to 17, living with a critical illness in British Columbia and Yukon.


The Trailblaze Challenge

The challenge is an endurance event; a 40k hike where participants need to raise at least $2,000 to help Make-a-Wish to achieve the fundraising goal. The foundation will provide the hikers with all the necessary tools to help them succeed. On the Trailblaze website, the general public can donate for a specific attendant, that can make a campaign using his or her personal contacts and social media to boost the results. Currently, over $65,000 have been raised among 36 participants.

trailblaze challenge herbaland

As one of the major sponsors of the Trailblaze Challenge, Herbaland Naturals, the Richmond-based nutritional gummy manufacturer, is supporting the challenge by both providing products and sponsoring Michael Lam, digital fitness influencer who has accepted the challenge. Michael’s link for donations can be accessed here. For those of you interested in making a difference, any amount can be donated anonymously or publicly using a credit card.

michael lam herbaland trialblaze challenge


Committed to BC society and believing in a healthy life for all, Herbaland has come together with Make-a-Wish in this partnership to bring an amazing experience, not just for the hikers, but also for those that are contributing for a better world supporting this cause. In addition, this commitment is for the kids who are supported by the foundation, providing them a better and happier life, regardless of their condition.


About Herbaland

Herbaland's mission is to make nutrition accessible for all by producing fun and functional gummies. Herbaland is committed to using ethically sourced, high-quality ingredients to minimize the impact of production on the planet and improve the lives of the community. Herbaland also hopes to bring fun and functional nutrient intake to every corner of the world: the full range of Herbaland products is sold in more than 30 countries and regions around the world.

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